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New Work in a new light Liquid Line as a strategical and creative lighting element

Focus on New Work: When you walk into StarHub's office space in Singapore, you'll find a work environment that's way beyond the ordinary. The telecommunications company asked the interior designers at AI Associates to come up with a design concept based on three core themes: “Living,” “Yard,” and “Landmark.”

- “Living” forms the inviting centerpiece and welcomes visitors with openness, lounge areas, and atmospheric lighting.
- “Yard” brings a playful element to the office and serves as a place of retreat, encounter, and energy.
- “Landmark” provides impetus and orientation in the open space, connecting the various areas while also making the company's values visible.

The result is a working environment in which light, space, and function merge into a harmonious whole.

Our local partner Flair Illume cleverly used the versatility of Liquid Line for the lighting: starting as a line of light, the series plays a defining role in guiding the way through the entire 11,000 square meters of the office. At the same time, as a design lighting element with soft edges, it models the contours of the conference rooms and lounge areas. Liquid Line combines clear design with atmospheric lighting to emphasize an architecture that organizes spaces, creates experience zones, and at the same time defines islands of calm.

Project partner

Many thanks to our project partners:
Lighting design: Flair Illume
Architecture: AI Associates